Lisa Steed
The American Trucking Associations’ Women’s Activity Committee is one of the trucking industry’s longest-running formal spaces for women’s advocacy, networking, and policy influence. It is also one of the least visible resources for women in the industry outside the ATA’s existing membership. That gap between what the committee does and how widely it’s known is … Read more
Neither of Lisa Steed’s logistics companies started with outside investment. No venture capital. No angel investors. No partners brought on for their capital rather than their expertise. Linked Delivery Inc. and Linked Again Inc. were both built through the purchase of FedEx contracting rights, operational revenue, and the kind of financial discipline that running a … Read more
When Lisa Steed purchased FedEx contracting rights for two zip codes, she wasn’t walking into a franchise model with a detailed manual and a support team at the end of a phone line. She was buying a business. What that means in practice, how the structure works, and what the first year actually looks like … Read more
Most people outside the industry don’t know that truck driving has a competitive circuit. The American Trucking Associations’ Truck Driving Championships have been running for decades, drawing professional drivers from across the country to compete in precision driving events that test the skills most people never see unless something goes wrong on a highway. Lisa … Read more
Safety culture doesn’t live in a policy document. It lives in whether a driver calls in a near-miss without expecting punishment, whether a close call gets treated as a learning moment instead of a liability conversation, and whether the systems in place actually support the behavior the operation claims to expect. At Linked Again Inc., … Read more
